Autonomous Revenue Infrastructure
The commercial infrastructure for the modern enterprise.
Switch runs the revenue operations motion. Companies capture the growth.
01Ever-Growing Complexity
You have been told to race to AI, and revenue is the hardest place to do it. The stack only grows, the tools multiply, and the data fragments, so putting AI on top of that mess automates the chaos instead of fixing it. Revenue operations teams spend their days as data janitors, stitching together disparate systems, which leaves the C-suite to run the business looking in the rearview mirror.
| Current reality | Business impact |
|---|
| Fragmented systems | Disconnected systems of record, transaction, and engagement create data chaos, and the CFO, CRO, and CMO cannot agree on the same numbers. |
| Manual operations | Revenue operations teams are bogged down building static dashboards instead of driving strategy. |
| Human rulebooks | The playbook lives in static documents and depends on people to enforce it across complex teams. |
| Reactive, after the fact | Leaders see demand, pipeline, and retention risk in the rearview, after the period rather than ahead of it. |
02Switch
Switch is AI-native Autonomous Revenue Infrastructure, and it gets you there much faster. It automates the back office of revenue operations and acts on what it finds, pushing the next move to the C-suite and the front line, and it is self-funding, because displacing redundant tools and manual overhead pays for the infrastructure.
The Living Golden Record
We ingest, normalize, and unify your commercial data across the full customer lifecycle into one intelligent ontology.
Autonomous Execution
Switch takes over the manual workflows, cleansing data, updating forecasts, and monitoring client health.
Decisions, Not Dashboards
No logging in to read a chart. Switch pushes the call on a slipping forecast, a churn risk, and a campaign that is not converting, straight to executives and reps.
The Unified Workspace
One operating layer for revenue teams and one command view for the C-suite, which is what drives full adoption and clean data.
What aligned revenue operations drives
+5pp
Growth rate
Top-quartile outperformers beat peers by 5 points in revenue growth and 7 in profitability over five years. (McKinsey, 2026)
+50%
Valuation multiple
Top-quintile companies carry EV/EBITDA multiples 50% higher than bottom-quintile peers. (McKinsey, 2020)
25–95%
Profit impact
A 5-point improvement in retention produces a 25% to 95% profit increase. (Bain, Reichheld)
03Cost vs Potential Return
Set the cost against the return. At full tier Switch costs 0.70% of revenue, about $3.5M for a $500M company, which is half of the $7M that company spends today, so the platform pays for itself before any upside. That halving is a matter of arithmetic against your current spend, which the diagnostic confirms.
$7M→$3.5M
50% lower cost of running revenue, a $3.5M improvement to EBITDA, with the data-janitor work removed.
The potential return, built to roughly $10M · modeled, representative $500M company
Cost reduction. Redundant tools and the data-janitor work displaced.
$3.5M
Margin erosion avoided. Pricing and discount discipline, about 25 basis points of revenue.
$1.25M
Revenue retained, at margin. At-risk renewal and expansion revenue protected, counted at contribution margin, net retention up about 4 points.
~$3.0M
Compensation efficiency. Commissions redirected off high-churn revenue toward retention.
~$0.5M
Growth acceleration. First-year uplift as growth moves from roughly 15% to 20%.
remainder
Modeled first-year EBITDA impact
~$10M
Revenue items are counted at contribution margin, not as top line, so this is an EBITDA figure and not a revenue figure. Deal cycles shorten roughly 35% and the reporting scramble is replaced by a number leadership sees in real time. Actuals replace these figures after live deployment.
04How We Get You There
While our destination is complete autonomous execution, we are grounded in the reality of enterprise environments. We know that complex organizations cannot simply "leap" to AI overnight. We do not just hand you software; we architect your commercial engine. Our deployment is broken into a structured, de-risked journey to build trust, ensure seamless adoption, and deliver immediate ROI.
Wire
Phase 1 · 8 Weeks · The Architecture
We conduct a deep-dive diagnostic to resolve process friction and cross-functional ambiguity. We deliver the definitive corporate governance assets required to run a world-class commercial organization.
| The "Wire" deliverables | What it actually is |
|---|
| The Unified Data Taxonomy | A reconciled dictionary mapping exact definitions across your core reference architecture, unifying Systems of Record, Systems of Transaction, and Systems of Engagement so all platforms speak one language. |
| The Master Operating Rulebook | The governance manual that aligns marketing, sales, and customer operations to a single customer journey, defines the stages, exit criteria, and cadences that matter, and removes the vanity metrics and processes that do not. |
| The "Meter" Framework | A single, definitive set of leading and lagging KPIs that measures the entire commercial engine, perfectly aligning the CEO, CFO, CRO, CMO, and CCO. |
| Governance & Change Management Strategy | A comprehensive organizational adoption plan and strict governance framework, explicitly defining cross-functional accountability and ownership (e.g., Master Data Management) to ensure long-term structural alignment. |
| Tech Stack Rationalization Roadmap | An explicit audit of your current revenue technology stack, identifying exactly which legacy tools and point solutions can be displaced on Day 1 versus phased out over time to consolidate architecture and offset costs. |
04How We Get You There, continued
Bridge
Phase 2 · 3 to 6 Months · Construct & Operate, Revenue System Architecture as a Service
Phase 2 is a dual-track transition. Before full automation, our elite Revenue System Architects construct the foundation while simultaneously operating the new model. We stand up your data infrastructure and run the new operational rhythm in parallel, actively calibrating the AI models in a live environment to ensure absolute precision.
| The "Bridge" deliverables | What it actually is |
|---|
| Construct: Data Pipeline Deployment | We physically construct the integration layer, mapping historical and live data from your existing reference architecture into the new unified taxonomy. |
| Operate: Parallel Process Execution | Our architects run the new model alongside your team and hold precision at every user level, from the front line to the board, as the system moves to autonomy. We do not hand you an agent and leave your team to figure out how to make it work. |
| Construct & Operate: AI Model Calibration | We run the Switch Engine in parallel simulation, tuning the predictive ontology (demand, pipeline, and churn anomalies) against real-world outcomes before full autonomous cutover. |
Switch
Phase 3 · Ongoing · Autonomous Operations
The models are fully calibrated and the code is hardened. The software takes the wheel. Your manual internal costs drop, and your RevOps team shifts from data assembly to pure strategy.
| The "Switch" deliverables | What it actually is |
|---|
| Autonomous RevOps, no more manual assembly | The system autonomously audits your core systems, flags missing data, and auto-corrects data and pipeline hygiene across the full funnel without human intervention. |
| The Unified Workspace, for revenue-generating teams | A new, streamlined interface for front-line revenue-generating teams that pushes the clutter of underlying tools down. By giving these teams a single operating layer to manage accounts, and the C-Suite a unified view to command the board meeting, we ensure 100% adoption and pristine data entry. |
| The Morning Brief, for executives | Automated daily briefings and push notifications sent directly to the CEO, CRO, CMO, and CCO predicting forecast accuracy, surfacing demand and retention shifts, and highlighting account anomalies. |
| The Boardroom Copilot, for executives | Live, AI-driven query access across your entire commercial data lake during executive meetings for instant answers to complex cohort questions. |
05Investment & Design Partnership
Pricing is tied to the enterprise value created. Switch replaces fragmented legacy tech and manual headcount while protecting and expanding the top line.
Wire architecture
From $300K
A one-time fixed enterprise fee, set to the scope of the engagement.
Switch platform license
0.30%–0.70%
A share of corporate revenue, set by the autonomy tier, covering Phase 3 and beyond with unlimited user access.
The design partner advantage. For early design partners, Bridge is bundled into the Year 1 Switch annual contract.
Standard billing. Clients pay a monthly retainer for Revenue System Architecture as a Service during Bridge, with the first 90 days billed upfront, and the full retainer is credited against the Year 1 Switch contract.
Founding partner royalty. The first five design partners earn a 1% royalty on the annual contract value of Switch platform licenses for the first 12 months of every customer that follows, which makes them strategic shareholders in the growth. The royalty applies to Switch platform fees only and excludes Wire revenue.
06Why Us
Generalist AI firms will place engineers in your business and build custom, disconnected tools from scratch for millions of dollars. They understand code, but they do not understand the nuance of a commercial revenue motion. Switch is built by revenue operations and go-to-market executives who have embedded decades of best-in-class operational logic directly into the product's ontology. We are not selling you AI. We are installing a world-class revenue operations brain into your business.
07Next steps
Start with Wire. It is a short diagnostic that scopes the work and maps where your revenue engine sits today, and it is a no-regret move, because the architecture it produces, the data taxonomy, the operating rulebook, the Meter, and the roadmap, is yours to keep and act on whether or not you take a further step. The real question is whether you keep running revenue in the rearview, or let Switch run the motion so your company is free to capture the growth.